• Reading Levels 1 - 5
Economics | Citizenship

How did Temu take over the world?

If you spend any part of your day online, you have probably noticed the adverts for Temu. The Chinese company has spent millions of dollars marketing to consumers in the West. And it is paying off: in just a year, Temu has become a serious competitor to online sellers such as Amazon and Etsy. How is this possible? And is it all too good to be true? This video from The Wall Street Journal investigates.

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