Are make-up retailers to blame? There has been an explosive growth in young children using anti-ageing skincare products. Dermatologists and psychologists are worried.
Beauty brands ‘targeting young children’
Skin deep: As the global skincare market grows, young people are being drawn into a world of expensive lotions and intense beauty routines. Glossary
Gen Alpha - People born between 2010 and 2025.
Virtues - The good qualities or advantages that someone claims a product or person has.
Regimes - A set of rules or a specific step-by-step routines that someone follows regularly.
Hormone - Chemicals carried in the bloodstream that alter the way your body's systems act.
Dermatologists - Doctors who specialise in skin disorders.
Allergies - When the body has a bad reaction to a substance, causing things like itching, swelling, or rashes.
Retinoids - Strong chemicals often found in adult skincare that might help reduce wrinkles but can be too harsh for young skin.
Exfoliating - The process of rubbing away the top layer of dead skin cells to reveal the skin underneath.
Anxiety - A feeling of unease or worry. It can be mild or very severe.
Dysmorphia - A mental health condition where a person spends a lot of time worrying about flaws in their appearance that others often do not even notice.
Morality - A system of values based what one believes to be right and just.